Being able to have a career doing what I love has been a wonderful, fulfilling journey. By no means easy, but definitely rewarding. My work walks a fine line between commercial, editorial and fine art. I’ve built my whole career on being able to execute all aspects of an idea from start to finish. From the age of 5, I was drawing every day. By high school, I was designing my own clothes and enhancing my school's brand. Ironically my school's mascot was a wolf.
Fast forward. I still design my own clothes and still create and enhance brands. I love building things. From race cars to restaurants, pet food to potato chips I’ve created and refreshed countless brands. The work presented here is exclusively and uniquely all me. Please, enjoy a window into the world of Tired Wolf Studio.
Brand building is in my DNA. I’ve launched a thousand ships and have enjoyed every voyage. The ability to tell the whole story without compromising the initial kernel thought is what sets Tired Wolf Studio apart from other creative shops. Being a craftsman in association with being an idea man allows me to fulfill an idea to completion without it getting watered down from shallow creative agency pools.
The brands below were created exclusively by TWS. Every aspect from product name, packaging, style psychology to custom photography and illustrations was done in their entirety by Tired Wolf Studio. “We’re a one-stop-shop.”
nipt!® all natural bug repellent
Launched in 2024
Solid Gold® holistic pet food
Launched in 2014
Blue Durango Iced Tea®
Launched in 2024
ABSORBrx™ nano CBD pain relief cream
Launched in 2024
Frégate® premium cat food / China
Launched in 2021
fuel good™ sustainable dog treats
Launched in 2024
The Vault shows the diversity that I’ve created over the years. From Illustrations, character development, brand innovations to gallery exhibitions. I’ve always challenged myself to create new things. So, enjoy a glimpse into my past with images created pre-tech, (before computers) too using the latest in modern creative solutions.
I keep my eyes on the horizon so I can always be ready for what’s to come. The Horizon debuts work in progress. A case study of my thought process in creating the look and feel of a brand. Most of these ideas will never see the light of day but are needed to explore a brand's real identity. It’s also important to me that my clients see all options in full detail. Having the skillbase to execute all aspects of a project from start to finish is where I have the advantage on the creative stage.
